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‘Going Rogue’…or…not?

Posted by gratrueities on November 19, 2009

The catch-phrase of the moment…attitude, mentality – roguishness?  Sarah Palin aside, it seems that the concept of ‘Going Rogue’ has captured the imagination of the masses.

Therefore, we immediately connected this theme with GraTRUEities…speaking ones mind, departing from the tradition of silent compliance with social expectations, a sort of defiance. We even considered capitalizing on the current wave of marketing opportunities.

Then, we looked up the definition of “rogue”:

American Heritage Online Dictionary

Merriam-Webster Online Dictionary

Well…let’s just say, we will not be able to fully align ourselves with the “going rogue” trend. After reading certain terms in the definition – “deceitful person,”  “scoundrel,” and “vagrant” to name a few – we had second thoughts about adopting this mantra. However, we must admit to embracing a bit of  “playful mischievousness!”

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